Hello! I'm Lucas. I'm a creative. I'm a copywriter. I love stories. I help brands develop fundamental character which allows them to act with purpose. I design interactions that connect with consumers on a deeper, more authentic level. I believe having a clear story and purpose gives the brand a mission in the world. A mission people can identify with, share, and support. I've worked with brands like Starbucks, Adidas, Heinz, Oral B, SOS, Gucci, Yula, 5 Aside Chess, among others helping them find their character and express their mission though Storydoing and Storytelling. Click the buttons to read the stories.